Game Studio Branding
Yume Games
This was a personal project to build a fictional game studio, Yume Games, and its first title, Eternal Reverie. It was a fun chance to create a videogame brand from scratch.
The Full Journey: Yume Games & Eternal Reverie
For Yume Games, my starting point was crafting the studio's logo. I really wanted something that felt unique to the gaming world but also had a timeless quality. The whole idea was to build out a complete brand experience, thinking about how a real studio would prepare for its debut – from foundational visuals to how it would present itself to players.
Once the studio's identity felt solid, I moved onto Eternal Reverie, the game itself. This involved designing a dedicated website to introduce the game, its world, and its core concepts. Alongside that, I created a series of distinct character posters, aiming to capture each character's essence and draw players in. The final step was adapting these larger promotional pieces into various social media designs, ensuring everything felt cohesive and ready for an actual, integrated marketing push across different platforms.
Studio Website
Step into the game world.
Character Poster
Meet the hero.
Building a Gaming World
I handled all the visual elements for Yume Games and Eternal Reverie. This included the studio logo, the game's website design, and promotional posters for key characters, which I then optimized for social media platforms.
